Home | Looking for something? Sign In | New here? Sign Up | Log out

Wednesday, October 27

Blunder #2: Aggressive pinging

Wednesday, October 27
In WordPress, you can define a ping list. What’s a ping list? Basically, it works like this... Every time you make a new blog post, your blog will alert (or ping) dozens of other “hub” sites and let them know that your blog was just updated with fresh content.

You’ll get some backlinks too. Back in 2009, aggressive pinging was the norm. More pings = more easy backlinks = more search engine activity on your blog... and so on.

Today, aggressive pinging doesn’t work like it used to. Just like taking your daily
vitamins. One a day is good, two a day is better.... 30 a day might kill you!

Take Away: Our tests indicate that Google gives more credit to a site/ blog that gets found naturally through a few third-party links and not through mass pinging. Getting a link or two from an established website is a perfect way for Google to ‘accidentally’ discover your site. Don’t force feed your site into Google, over-ping or get 200 backlinks in 2 days.

More is not better.

0 comments:

Post a Comment